{"id":17197,"date":"2025-09-18T00:29:43","date_gmt":"2025-09-18T00:29:43","guid":{"rendered":"https:\/\/jaguarplasticos.com.br\/?p=17197"},"modified":"2025-10-11T18:35:53","modified_gmt":"2025-10-11T18:35:53","slug":"a-transformacao-do-plastico-em-desenvolvimento-projeto-em-parceria-com-heineken-natura","status":"publish","type":"post","link":"https:\/\/jaguarplasticos.com.br\/en\/a-transformacao-do-plastico-em-desenvolvimento-projeto-em-parceria-com-heineken-natura\/","title":{"rendered":"The transformation of plastic"},"content":{"rendered":"<p>The project aimed to reuse 10 tons of Heineken plastic beer cups used during the Rock in Rio 2019 festival, which were reprocessed and transformed into 670,000 lids, used in the new packaging for the Natura Humor range on the market.<\/p>\n\n\n\n<p>Jaguar Pl\u00e1sticos is a company committed to sustainability and we are very proud to participate in sustainable projects with major players in the market. The result could not have been anything other than an absolute success, which made it possible to avoid the emission of 15 tons of CO2 into the environment, as well as stimulating the circular economy and offering more sustainable and responsible ways of disposing of plastic cups.<\/p>","protected":false},"excerpt":{"rendered":"<p>O projeto teve como objetivo reaproveitar 10 toneladas de copos pl\u00e1sticos de cerveja da Heineken, usados durante o festival Rock in Rio 2019, que foram reprocessados e transformados em 670 mil tampas, usadas na nova embalagem da linha Natura Humor no mercado. A Jaguar Pl\u00e1sticos \u00e9 uma empresa comprometida com a sustentabilidade e temos muito [&hellip;]<\/p>","protected":false},"author":1,"featured_media":17787,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[140],"tags":[],"class_list":["post-17197","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-sustentabilidade"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>A transforma\u00e7\u00e3o do pl\u00e1stico - Jaguar Pl\u00e1sticos<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jaguarplasticos.com.br\/en\/a-transformacao-do-plastico-em-desenvolvimento-projeto-em-parceria-com-heineken-natura\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A transforma\u00e7\u00e3o do pl\u00e1stico - Jaguar Pl\u00e1sticos\" \/>\n<meta property=\"og:description\" content=\"O projeto teve como objetivo reaproveitar 10 toneladas de copos pl\u00e1sticos de cerveja da Heineken, usados durante o festival Rock in Rio 2019, que foram reprocessados e transformados em 670 mil tampas, usadas na nova embalagem da linha Natura Humor no mercado. 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